What is it exactly?
How the wide web is influencing us nowadays is fascinating. Every there and now, there is a new website being developed and been put on the webmaster. But what is the point of this if one does not know how to reach that? If you have to share your work online with the rest of the world, there are basically three ways of how you could do that.
- Through Social Media
The very basic method that requires less time and money is sharing it with the first contacts that are the people connected to you directly on social media. However, it didn’t prove to be a very effective method as it could reach a small club only.
The costliest method but very effective to reach a very large portion of people. However, small start-ups and companies could not afford such a large amount of money.
- Organic Search
What the number of people reaches to you depends upon the keywords they search for. The call is yours. Here is when search engine optimization comes to picture. The process with which you force search sites like Google to show your website or page as a “best result”, is known as search engine optimization.
In the following article, we would talk about the different types of seo service in chandigarh.
WHITE HAT SEO
This type of SEO involves using ethical and correct measures o get your website optimized by the search engine. This indeed helps in the long term optimization and the risks of the website going into the blacklist is negligible. However, this is time-consuming. It does not respond quickly.
Regardless of the low paced method, one is always advised to use this technique instead of any other search engine optimization technique as it strictly follows all the guidelines listed by the search engine.
BLACK HAT SEO
This is not theft but not less than that. It involves a technique that is unethical and does not work on the guidelines which are required to follow. It might be beneficial in the short run but would definitely be a problem in the future.
The algorithms of the search engines are very smart and they could easily figure out which website has used the unethical methods. Once this happens, the website might be added to the blacklist. It is not advisable to use this method for optimization.
GREY HAT SEO
When the time is less and you have to optimize your website to the required keywords, one can use the grey hat method of optimization. This is a combination of white and black hat SEO with 95% of the former and 5% of the latter. It is much safer than black hat optimization as the name suggests.
However, it is suggested that at the initial levels, one must apply the white hat optimization. But with a strong hand in all the techniques, one can switch to a grey hat technique for the quick response.
With seo service in chandigarh, one could smartly advertise and present their websites on the World Wide Web at the same time.